Conventional dance songs are no longer welcome in movies ? #Vaarisu #Thunivu

 

I had an opportunity to watch both the Pongal releases this weekend - Vaarisu and Thunivu. Both were quite entertaining and completely different genres which was great for me as an audience. One was a family story filled with comedy and family drama while the other a layered bank heist story full of high paced action.

The theatre was packed and both movies were cheered by the audiences with full vigour. 

However, while watching Vaarisu, I saw that this popular song Ranjithame which has 140M+ views on Youtube, had a very luke warm response in the theatre. The problem was that this song was just stitched into the 2nd half of the movie very abruptly. While the audience were engrossed into the story, this felt like a very unwelcome interruption. Though it's a very nice song with great energy, it just didn't go with the flow of the screenplay. 

On the other hand, Thunivu did not have this unnecessary cut to a song in the middle of the story. The dance number was safely put at the end of the movie. 

This seems to be the trend that a lot of movies have been following for years now which is quite welcome by the audience. 

I wonder why Vaarisu makers did not do the same.